Senior Director, Product Marketing
Be part of the Contact Center Industry Disruption with Observe.AI
About Us
Observe.AI is an Intelligent Workforce Platform that transforms contact centers by embedding AI into 100% of customer conversations, optimizing agent performance, and automating repeatable processes that drive revenue and retention. With Observe.AI, contact centers can surface intelligence across every interaction, giving employees highly accurate, actionable feedback using baked-in coaching and evaluation workflows, and improve key business metrics across every customer touchpoint.
Observe.AI is trusted by hundreds of customers and partners, including Pearson, Accolade, Group 1 Automotive, Southeast Trans, and Public Storage. Our recent $125 million Series C led by Softbank Vision Fund 2 with participation from Zoom Video Communications, Inc., brings our total funding to date to $213M, with investments from Menlo Ventures, Next47, NGP Capital, Emergent Ventures, Scale Ventures, Nexus Ventures, and Y-Combinator. For more information, visit www.observe.ai.
The Opportunity
As the Senior Director of Product Marketing, you will run the product marketing team and help shape the company’s product narratives and go-to-market strategy. You will be responsible for driving the positioning of Observe.AI’s product portfolio and developing differentiated messaging that resonates with customers, prospects, and partners. We’re innovating fast to transform contact centers with the power of AI and you’ll be in the forefront of bringing new products to market. You will closely partner with our product teams to influence our product strategy, develop effective positioning, and launch new capabilities.
What You Will Do as a Senior Director, Product Marketing:
- Analyze and understand customer needs to create repeatable winning strategies including differentiated positioning, value-based messaging, market requirements, packaging, customer evidence, and content
- Develop clear, compelling product positioning and value propositions based on pain points and business objectives that resonate with customers and prospects
- Gather information from customers, sales team, customer success, and industry experts to shape product development and drive go-to-market execution
- Perform sales training to ensure field effectiveness in positioning and selling Observe.ai products
- Reports directly to the SVP of Product
Who You Are:
- 8+ years of product marketing experience with proven experience in B2B SaaS marketing.
- Experience communicating to a global market
- Previous experience with conversational AI, or AI/ML products in general is a nice-to-have
- Intellectual curiosity with an innate desire to bring new category-defining products to market
- Broad analytical skills to source relevant information that informs and validates product positioning and messaging
- Proven storytelling skills with the ability to enable others to deliver memorable product narratives
- Strong presentation, and communications skills
- Ability to collaborate effectively across teams
- Growth mindset with a passion for the startup hustle
- Some domestic travel required for conferences, events, and quarterly planning
What we Offer:
- Competitive compensation including equity
- Excellent medical, dental, and vision insurance options
- Flexible Time Off
- Generous holiday and parental leave policies
- 401K plan
- Learning & Development fund to support you in your continuing education journey and professional development
- Fun events to drive towards our culture supporting a community of Connect, Collaborate, Celebrate